People tend to have more faith in the things those are tangible. Now with respect to Online Marketing the tangible asset can be your products/ service/ organisation Introductory Video.
Corporate Profile Videos can be termed as a video that depicts all your features and activities in simple yet elegant way so that people can get to know about your organisation/ product in a better way.
Although any organisation can have business introductory video but for some it is strictly needful such as Hotel Industry, Hospitals and Product launch for MNCs and (FMCGs) Fast Moving Consumer Goods Industry. So we can say that any industry that is interested in showcasing its services and products in a better way can reap the benefits of business introductory videos.
The reasons that may play vital role in opting for business videos are as following:
It can be used in seminars and other corporate hangouts.
It can be used for showing company’s growth through Info Graphics.
It can be used in marketing the products on online video streaming sites (YouTube, Vimeo etc.)
It is much more cheaper than actual shooting Videos
It can be targeted to specific audience using targeted SEM (Search Engine Marketing) methods.
In case of marketing of video per day running cost is much cheaper and can be as low as Rs 200 only.
As people are becoming more internet savvy, watching online streaming video has now become indispensable, so people can easily watch your short, crisp, concise, targeted online video ads running on these platforms.